This allows our franchise owners to carry only one set of merchandise instead of multiple versions, enjoy preferred treatment
and pricing, and cash in on residuals. Our franchisees build on the strong Wireless Zone brand, which has developed a reputation
for knowledgeable and friendly service. Our locations in communities have helped us develop strong local following and referrals
from our existing customers to their friends and families.
While having multiple carriers may sound like a competitive advantage, it works against acquiring the specialization and deep
product knowledge that leads to customer satisfaction and repeat business. There are often conflicts, as each carrier wants you
to promote their brand above the others. In fact, working with multiple carriers actually requires stocking several versions of
the same model because the phones are not interchangeable across multiple carriers. This decreases the chance of having the precise
phone that a customer is looking for in stock, and potentially missing the sale.